Every automation that runs behind the scenes when you're a Shrike Digital client. Click a category to explore.
Form submit triggers SMS + email to owner with lead details.
Instant "we got your message, here's what to expect" to the lead.
Twilio detects unanswered call, sends SMS within 10 seconds: "Sorry we missed you, we'll call back within the hour."
Whisper API transcribes voicemail, Claude extracts name/need/urgency, creates CRM entry, notifies owner with full transcript.
Someone messages the FB page, instant response with business hours + booking link.
Same concept via Meta Graph API. Instant response with booking link.
"Text QUOTE to 555-1234" on yard signs/trucks triggers auto-reply sequence.
GBP messaging triggers instant response + lead capture.
Day 0: confirmation. Day 1: "still need help?" Day 3: testimonial/social proof. Day 7: final booking link.
Claude analyzes lead source, message content, time of day → assigns priority (hot/warm/cold), routes hot leads via SMS, warm via email.
Different response paths for leads outside business hours, with next-day callback queue.
Polls GBP API every 2 hours, alerts owner on new reviews.
Yelp Fusion API for rating data, RSS/scrape for individual reviews. Alerts owner.
Graph API pulls new recommendations/reviews from FB page.
Apple Business Connect API for reviews on Apple Maps.
Scrape/poll Better Business Bureau listing for new reviews and complaints.
API integration for businesses that use Trustpilot.
Single weekly digest aggregating ALL platform reviews into one email with counts, averages, and trends.
Claude drafts response, owner replies YES to post via GBP API.
Draft response sent to owner for manual posting or browser automation.
Claude drafts, posts via Graph API on approval.
2 hours after job complete: SMS to customer with links to Google, Yelp, AND Facebook review pages. Rotating priority.
Any review ≤2 stars triggers immediate SMS to owner + drafts public response AND private "let's make this right" message.
Tracks which customers have/haven't left reviews. Gentle re-request at 7 days and 30 days.
Monitors unanswered questions on GBP, drafts answers, sends for approval.
Monitors Yelp's request-a-quote feature, routes to lead capture pipeline.
Tracks 3-5 competitors across Google, Yelp, Facebook. Weekly intel: new reviews, rating changes, response rates.
Monitors how fast reviews come in vs competitors. Alerts when velocity drops.
AI categorizes review themes (price, quality, speed, staff) across all platforms. Monthly trend report.
Monitors how quickly reviews are being responded to. SLA alerts if response exceeds 24 hours.
Master config sheet updates push to GBP: hours, phone, address, description, categories.
Same config pushes to Apple Maps listing.
Push updates via Yelp for Business API or automated email to Yelp support.
Graph API updates Page info: hours, phone, address, website.
Bing Places for Business API keeps Microsoft listings current.
Regenerate HTML with updated info, push to S3, invalidate CloudFront. Instant.
Pre-loaded holiday schedule auto-updates hours across ALL platforms on the right dates, reverts after.
Owner uploads photo to shared Drive folder → auto-pushes to GBP, Facebook, website gallery, Apple Business Connect.
Quarterly check: are business categories/services optimal across all platforms? Recommends updates.
Weekly automated posts from content calendar in Google Sheets.
Same calendar, cross-posted to Facebook.
Via Meta Graph API for business accounts.
Tradesperson texts photo → Claude generates captions → owner approves → posts to Google, Facebook, Instagram simultaneously.
Claude generates location-specific, seasonal blog post → owner approves → publishes to website, shares on social.
Auto-create GBP offers and event posts from calendar. Restaurant specials, church services, seasonal deals.
Pulls best 4-5 star reviews from all platforms, auto-generates testimonial content and rotates on the website.
Owner uploads before + after photos, system auto-generates comparison content for website and social.
Pre-built campaigns fire on date: email + Google post + Facebook + Instagram + website banner. All from one spreadsheet row.
High-performing posts from 90+ days ago get reformatted and re-posted with different captions.
Monitors when customers tag the business on social media, alerts owner, offers to reshare.
New customer gets 3-email sequence: welcome → what to expect → how to refer us.
48 hours + 2 hours before appointment: email + SMS.
"How'd we do?" email with review links + referral ask.
Annual "thanks for being a customer" with loyalty offer.
Personalized birthday message with discount/offer.
Customers who haven't booked in 90 days get a "we miss you" sequence.
Quarterly email auto-drafted from recent blog posts, reviews, and business updates.
Customer refers someone → both tracked → reward email sent when referral converts.
Stripe/Square invoice created → customer gets professional email with pay link.
3-day, 7-day, 14-day overdue escalation. Friendly → firm → "please contact us."
Instant "thank you, payment received" email with receipt.
Quote sent but not accepted after 3 days → auto follow-up: "Any questions about the estimate?"
Calendly/Cal.com webhook triggers lead capture + confirmation email + calendar sync.
Fully booked? Auto-add to waitlist, notify when slot opens.
Missed appointment triggers SMS: "We missed you today. Want to reschedule?"
"It's been 6 months since your last service. Time to schedule?"
RV park at 80% capacity → trigger "almost full" post on Google + Facebook + website banner.
Every Sunday: website traffic, lead count, review summary, Google search impressions, email open rates.
Month-over-month trends, best performing content, lead source breakdown, revenue attribution estimates.
Weekly: competitors' Google rating, review count, post frequency, Yelp rating, Facebook rating. Gap analysis.
Tracks keyword rankings, alerts when a key term drops or a new term enters top 10.
Checks site every 5 minutes, alerts on downtime, auto-checks CloudFront/S3 health.
Monthly Lighthouse audit, alerts if performance score drops below threshold.
30-day and 7-day warnings before cert expiration.
Tracks where each lead came from (Google organic, Maps, Facebook, Yelp, direct, referral) for ROI analysis.
New client signs up → auto-provision: website infrastructure (Terraform), email DNS, GBP connection, CRM sheet, all workflow activations.
Weekly automated assessment: website up? Reviews responded to? Leads followed up? Score of 1-100 per client.
Tracks response times to client requests, alerts if approaching SLA breach.
Confirms website backups, CRM data exports, config snapshots are running.
Monitors per-client AWS costs, Twilio spend, API calls for margin tracking.
Client cancels → export all data, schedule infrastructure teardown, send feedback survey.
Every automation above is included in your plan. We build the engine. You run your business.
Get Started →